Stories

The new year brings new opportunities, resolutions, and inspiration. Now that 2023 is well underway and off to an eventful start, let’s take a moment to explore Pantone’s Color of the Year. This year’s Color of the Year is bold, unapologetic, and vibrant. Viva Magenta, also known as Pantone 18-1750, was selected with purpose, bringing joy and passion to anyone who integrates it into their lives.

Viva Magenta is a vibrant shade of crimson red with warm and cool tones.^ With ties to nature, Viva Magenta is the perfect hue to incorporate into any room for a bright pop of color and energy. Gone are the days of all-white everything. This year, it's time to paint an accent wall you've been dying for or buy the fun throw pillows you’ve been eyeing at the store.

Committing to such a bold color may seem daunting but fear not! Beautiful and surprisingly versatile, learn how to effortlessly include Viva Magenta into each season of life this year!

Spring

Bold magenta, shades of pink, and yellow hues make a great color pallet to welcome the changing seasons when spring rolls around. As life begins to bloom around you, what better way to add a touch of joy (and color) to your home than with fresh-cut floral centerpieces? Not only eye-catching, but the aromas of fresh florals are the perfect connection to the newly bloomed nature outside your window.

Summer

Much like Viva Magenta, warm summer nights create feelings of excitement, boldness, and fearlessness. It’s a time to give your home that “fresh” new look you’ve always dreamed of having. Energize your space with a fresh coat of paint, creating a bold accent wall or room. Nervous about committing? Now is the time to buy that statement velvet couch you’ve had in your cart for the last two months. This year we aren’t shying away from color or excitement!

Fall

Finally, Viva Magenta goes hand in hand with the burnt orange, yellows, and darker autumnal tones we’ve all come to know and love. As the days get cooler, there is nothing better than creating your cozy oasis to come home to in the evenings. Fall is the perfect season to work these bold choices into your everyday life with throw blankets, decorative pillows, or a cozy area rug.

Winter

Warm magenta notes pair wonderfully with dark greens and holiday hues. Inspire your Christmas tree this upcoming year. Electing to use untraditional colors such as Viva Magenta, purples, and gold is a great way to spice things up around the holidays. You'll liven up the season with bold ornaments, ribbon, garland, and wrapping paper schemes.

We can't wait to see how you incorporate Viva Magenta into your home this year. If you’ve tied it into your sleep space, use the hashtag #MyStearnsandFoster to share your latest looks with us.

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^Time

*PANTONE is a registered trademark owned by Pantone LLC (https://www.pantone.com/)